An initiative to educate Pakistanis is Online Business Ideas in Pakistan. You can find several posts if you search for Google’ Online Business Ideas ‘. But, not every kind of online company operates. Most citizens in Pakistan do not have knowledge of E-Commerce and Digital Media at the expert level. It’s a tragedy to start a company without proper schooling, preparation, and without asking a specialist. Since they did not do the preparation and never took advice from a specialist, many Pakistanis had wasted their savings. This post has the potential to educate Pakistanis about online business ideas. From these business ideas, they would be able to choose the best ones for themselves.
Why Should You Do Online business in Pakistan?
Doing business in this country, especially when it is an online/digital marketing business, is indeed considered a critical job. That is said to be challenging because it involves numerous challenges and sometimes very challenging jobs. And though, now it’s become very essential to have an online business, especially if you want to acquire the expanding online market. Unquestionably, in the online business world, Pakistan has enormous potential. You can also launch a decent online business in Pakistan, like many other individuals. You can always do an enormous business online in Pakistan if you think you are good at something and can sell something better digitally. You just have to create your online presence on diverse platforms to start your very own online business.
Online Business Challenges You Will Face In Pakistan
First, in doing business online in Pakistan, you could see many obstacles. Normally, people here don’t know about the online world, which is why you have to stay patient with this scenario often. In addition, these individuals often do not take your online services seriously, and you get a rough time on the market as a consequence. Most people say there isn’t a lot of space for online companies, but that’s completely wrong. In order to get business from the industry, you always have to make the understanding of individuals acceptable for your online business. Well, after doing that all, if you can work in the online market effectively, that’s a huge accomplishment and a sign that in the future you’re going to grow big.
Word of Caution for All Pakistanis
Because of scams, most Pakistanis stay away from online companies. Some do not trust the online business. They claim that there are a lot of fraudsters on the market operating sites. And, if you do an online business and are about to ask someone for it, always be aware of the fraudsters on the market who are operational. You have to be completely aware of the defective individuals on the market that run fake sites, and you have to select online sites very carefully. This is because of these people that your own online business can be impacted, as people do not quite easily express faith in websites. Be careful, however, and always offer credible internet services, so that individuals can usually trust your services.
Online Business Ideas For All Pakistanis
In Pakistan, with zero to higher and lower investment possibilities in 2021, are you looking for successful small business ideas? You can start today with the best online business ideas in Pakistan here. Please bear in mind before we jump on the list that Pakistan’s economy is quite much volatile and can mishmash at any time. But, before you start a business in Pakistan, I suggest you do specific market research. If you have expertise and skills that are important, and it will be an advantage for you.
Online Consulting Business
Consulting is the practice of charging a fee for expert guidance, opinion, and/or techniques. Consultants specialize in a niche industry or trade, whether person or firm-based. More than giving advice, consulting is about even more. Consulting could include a broad variety of activities, according to this article, including problem feedback, data analysis, strategic planning, diagnosis, and development. Consultants and consulting companies are widely sought after because a pressing business issue or challenge will offer a specific and fresh perspective. Often, when addressing a problem, business owners and representatives need a fresh pair of eyes; you could provide an impartial perspective as a consultant. In simple words, consultants focus on making their customers more efficient. This can take a lot of effort, which is why the business of consulting is so profitable. Are you skilled in a certain area or niche industry and do you think you can give others quality advice? You may consider starting your own business for consultancy. Right now, we are going to tell you how to start online consulting business.
1. To select your niche, evaluate your abilities and strengths.
Generate ideas and identify, before anything else, what abilities and strengths you think will make you a good consultant. Note, specialists of a certain niche are consultants. Their expertise is so highly regarded that they get paid to share it. More significantly, good advisors are not specialists on anything. What turns you into an expert? What do you like doing and talking about? What would it be if you had to stand in front of a classroom and educate on some issue? What advice are your friends, relatives, and colleagues looking for? There are some questions that you need to ask yourself before becoming a consultant. You have to know about your strengths and weaknesses. Not just that, you need to focus on your skills. For instance, if you are proficient in content writing and management then you should start giving consultancy to people relevant to this field.
2. Analyze your preferences and problem areas in the business
You must have a better understanding of what industry and market you will be addressing once you build your consulting niche. Identifying the market as a consultant helps you to identify the desires, concerns, and common issues your prospective customer is facing, which can further explain how you can use your ability to offer solutions. You can also decide what services you offer for your customers, just as you specialize in a certain set of skills as a consultant. This analysis can also allow you to sell better to consumers.
3. Create your online presence to offer your services
The next step in getting started as a consultant is the design of your business’s external components. This includes services for your website, branding, and service. Such tools can help consumers define you and can help your company stand out among rivals.
You can give it an official name and website to boot, if you mark your business with your surname. The other essential part of this step is to explain how you deal with customers and the expense of your consultancy. You can at least give visitors an idea of what you specialize in and how you can support them, whether you arrange your services into clear-cut bundles and rates or simply list your services and suggest that customers contact you for more information.
4. Get Your Online Business On The Road
It’s time to open your company, you understand what your strengths are, how your skills can help others, and how potential customers can discover and learn so much about you. This move is a little more nuanced than flipping from Closed to Open with a proverbial symbol. Firstly, understand the business’s legal framework. When it comes to taxes, staffing, and other legal information, legitimizing your company gives it legitimacy and gives you direction. Next, consider what resources you may need to conduct business and communicate with customers. These may include applications to help find potential customers and work, such as a LinkedIn membership, and apps for video conferencing such as Zoom or Skype. At this point, with your marketing and information, you really should open a business bank account, invest in an accountant (and finally an assistant), and order business cards.
5. To attract new customers, market your business.
It’s time for growth now that you’ve opened up your company. Without customers, a consultancy company is not a business. It isn’t about selling a vehicle, a home, or software to sell your consulting services. You can often find yourself selling your services to individuals who are not even aware that they need them. A variety of marketing techniques can be adopted by consulting marketing:
- Print or digital advertising
- Cold calling and emailing
- Speaking and teaching
- Social media marketing
Invest in consulting marketing methods that will get you in direct contact with your potential customers, regardless of how you promote your consulting business. Methods such as podcasting, blogging, and advertising on social media do not necessarily draw a direct line to new revenue, but they are powerful for increasing awareness and knowledge building.
Your consulting business will be successful through a good balance of digital selling and recognition marketing. Have an accepted elevator pitch and client proposal template ready to go once you get in front of potential customers. Half the “battle” consultancy provides advice; in the first place, the other half sells your advice. Use a CRM like the HubSpot free CRM as you grow your client base. It can allow you to keep track of customer data as well as the context of your relationship with each customer.
6. You have to be organized to reach the sky.
Continue to stay organized. Also, you need to be consistent as you grow. In this way, you will master your consulting business. The best way to encourage referrals from previous customers is to produce high-quality results, and referrals can be the best source of new sales. In reality, don’t be afraid to ask for referrals for new leads as you build successful relationships with customers. Sit down and analyze your consulting business once every month or so. Take a gander at your list of customers, operating system tools, and other marketing practices; evaluate what works and what doesn’t. Understand where additional time and resources can be cut in order to save money in the end. Finally, follow industry trends so that you can keep your company relevant to the challenges and trends faced by your customers.
Based on the field or specifications set by a client, a web manager will be responsible for maintaining, designing, and developing a company website. Your tasks include monitoring, evaluating and reporting on the performance of online content, ensuring that website functions and software are up-to-date, and managing a range of online marketing projects, from search engine optimization to social media practices. Content can also be developed and web traffic monitored. Communication skills are vital since you supervise employees. A bachelor’s degree and at least five years of proven on-the-job experience for this career are qualifications.
Starting a home-based data entry company has many pros, and it’s pretty simple and inexpensive to do. It’s actually very versatile to have your own data entry business and you’ll want to schedule your own hours. A variety of different businesses require data entry jobs, giving you a wide range of clients.
How To Get Started
It is quite easy to start your very own data entry business. All you need to do is to start searching for work with data entry! Be mindful of the scams, however, and take the time to boost your abilities. To improve your speed, do typing tests, and always check your work before submission. The best way to make a real living with data entry is to work fast, if it takes you too long to finish work, you can anger your customers and average your hourly wages out really low. At times, it’s boring and tiring, but if you work quickly and do a fantastic job, it will pay off!
How To Market Your Data Entry Business
Locally, you should advertise your services to others. Also, if you are passionate of doing data entry work, you should get a website for yourself. A website will highlight your expertise and make it easier for organizations to find you. You may respond to them and direct them to your website whenever you find legitimate advertisements from people wanting data entry work. Companies seeking data entry jobs are able to select and choose hundreds of answers. They would probably prefer someone who is competent and has a website over someone who asks for the job randomly with no resume or services provided.
It’s pretty simple to get a site and there are several individuals who will provide you with a free, personalized site, all you have to do is sign up for hosting. It is really simple and very inexpensive to get a website for yourself. Getting your own website that looks nice will help businesses find you and decide if you are the right choice for their job.
It is easier than ever to design a website from models and platforms, such as WordPress. Nevertheless, many businesses still prefer hiring a web designer to create and manage their websites. However, there will be many other web design positions readily accessible.
How To Become A Website Designer?
The designers of the website are part artist and part technology geek. They’re not only responsible for the look of a website, but for the functionality as well. As long as they have the skills to design a site, no formal training or certification is required from web designers. Prospects and revenue can be strengthened by coding and programming skills. Web designers are expected to have:
- Understanding the shade and fonts and how a web can be changed.
- A talent of creating a design, including layout and coloring: Web designers create an amazing site design. This design will be according to the niche of the website and also has the capacity to attract the onlookers.
- Ability for simple navigation to organize and layout the web.
- Marketability and value can be improved by coding languages, such as CSS, Ruby, SQL, Python, and/or ASP.
Advantages of Starting a Website Design Business
There are several benefits of starting a business in website design. It is highly in demand. Additional advantages include:
- No special educational qualifications are required, although the marketability can be improved by certification and training.
- The Internet is here to stay, so the need for designers will not vanish. Web creation occupations have a 27 percent increase in employment opportunities, well above the average of 7 percent in most other occupations.
- It can easily be done from home or anywhere you have access to the Internet.
- You can earn a lot of cash from it.
- Each day, you can be imaginative.
- You can easily extend the business into other fields, such as SEO, copywriting, maintenance of the website, and other services related to the website.
What You Require to Start a Website Design Business
Before you jump into the website design business, you must have information and experience of website design. When you will have enough knowledge then you will require:
- A quiet home office free from distractions
- Hardware, including a computer, monitor, scanner, printer, digital camera, and quality monitor
- Graphic, photo, and video software that can be free or cost hundreds of dollars
- A high-speed Internet connection and possibly server space for hosting and testing sites
- A menu of the services you will supply and what you will charge for them.
- A contract outlining all of the policies on how you operate.
- A business plan that describes your services, target market, and financial objectives.
- A marketing strategy that covers your target market and how you expect to accomplish it.
- A website of your own that not only represents your abilities, but also provides a place to showcase your online work portfolio.
- Marketing tools, including company cards and brochures.
- A good access network for the referrals of future. This network will incorporate individuals for whom you have designed before, but also other professionals associated with organizations who can use designers. You must have a network of copywriters, graphic designers and others interested in website creation, for instance. You may have a customer who wants a website, but doesn’t have text and graphics yet. You have other businesses with your network that you can refer your customer to, and other companies can refer their customers back to you for website design.
The task will be to find the first customer after you have set up your business. There are several ways to locate clients, like using your network. Be sure to gather testimonials and build a referral network, as acquiring repeat and referral clients is the cheapest and most successful way to grow your website design company. Another way to find your first clients is making the most of freelance websites. A list of freelance sites is available from which you can find your customers. You can also make the most of websites on social media to get customers.
A copywriter is one who is paid for writing “copy”-words planned for instant action. Copywriting is also connected, by definition, to the act of selling or offering a business, company, brand, service or product, making it a form of promotion. Copywriting could occur in a variety of forms:
- Landing pages
- Blog posts
- Video scripts
- Lead magnets
- Product descriptions
- White papers
Copy means an action is supposed to be guided. Often, you want to quickly push an operation. This form of copywriting is referred to as “copywriting in direct response.” Direct answer copywriting examples include:
- A Twitter ad targeted at making an ad click
- A billboard built to make you turn and visit the establishment at the next exit
- A landing page for an account signup
- An email to receive a message in the reply
- A description of the product designed to push the “Add to Cart” click
Often, the purpose isn’t quick action. The reader may not be in a position to take swift response whenever they see your copy, or the intention may not be to make them act swiftly. There is no catchy name for this sort of copy, but the idea of selling now for outcomes down the road is simply branding. The brand-focused copywriting examples are as follows:
- A magazine ad intended to reveal the brand to readers
- A blog post intended to inform readers and communicate with them
- A white paper designed to create the authority of the brand
At some point, these copywriting forms want action:
- The magazine ad wants the reader to consider and buy the brand down the road.
- The white paper requires the reader to buy or refer to a purchase down the road from the brand.
- The blog post wants the reader to recommend, sign up, or purchase the blog at some point.
The contrast is that in many marketing situations, this form of copywriting is not meant to drive immediate action, and that is crucial because attempting to drive immediate action is counterproductive. Imagine if every blog post you read tried to get you to instantly buy something. Imagine if each blog post was so focused on getting your email subscription that it cut off the main conclusion of the article and made you sign up to read it. A significant part of the marketing process consists of both branding scenarios and direct reaction scenarios.
How Can You Become A Freelance Copywriter?
Freelancing is the only realistic choice if you really want to become a bank in the next 12 months. And that’s a positive thing, actually. People tend to believe that workers are more stable, but that really isn’t true.
- You are not able to control and manage your time.
- Your job security is not managed by you.
- Your pay is not regulated.
- Your entire process is not regulated by you.
- You don’t control who is your boss or how you are managed by them.
Becoming a freelance copywriter implies that you simultaneously take full responsibility for all things. Particularly at first, it isn’t easy, but if you continue, you’ll find yourself with total control over your life and wealth to a degree you never thought possible before. Follow these 5 steps if you would like to learn how to become a copywriter:
- Know the essentials of business communication
- Know main skill sets in copywriting
- Land the first couple of customers
- Create and refine your method of freelancing
- Create a flow of recurrent leads
Often, when we try to find a balance between getting a job, making money and enjoying our lives, we hit a point in our lives. If you want to work for yourself and create your own independence, it could be perfect for you to learn how to become a virtual assistant. Virtual assistant is also known as VA.
Ultimately, being a virtual assistant will give you the versatility to build the ideal healthy lifestyle you want. You get to pick who you work with as a virtual assistant and what roles you take on. From anywhere, you’ll be able to handle your own schedule and work. This may be the luxury of a house of your own. You just have to believe in yourself, understand your strengths, learn the fundamentals, and in no time you will be able to set up your VA Company!
What is a virtual assistant?
An individual who provides services from a remote location is a virtual assistant. There is a strong demand for digital assistants. Entrepreneurs and online businesses need assistance but do not want to take full-time staff to a specific location. Document sharing, and inexpensive conference calling services with the help of high-speed internet. Having others finance their company remotely, depending on business needs, gives them more flexibility, less fixed costs, and the chance to scale up and down. In simple words, as a virtual assistant, you would be expected to do office and administrative-type tasks from a remote location.
What does a virtual assistant do?
A virtual assistant is somebody from a remote location who can provide assistance in diverse tasks. It means that you can provide services to customers on a regular basis, as a contractor or as a self-employed individual. It can include, but is not restricted to email management, production of content, recordkeeping, graphic design, social media, and much more!
Every virtual assistant provides a number of services. Only think about what you are good at and ensure that your deal is tailored based on your ability. Specializing in a niche and offering your service to a type of company is the greatest thing you can do, particularly when you start out. You can also get paid more per job in the long run by being an expert in your niche.
What services are provided by virtual assistant?
There are a number of services provided by virtual assistant. We are going to explain some of these services as follows:
1. Social Media
There are diverse business owners who know the importance of presence in social media, but most of them do not have time to commit to producing, posting, and engaging their audience with content. That niche might be for you if you love the concept of managing Facebook profiles, Pinterest, Twitter, and Instagram accounts. Social networking is moving really fast, and every week there are new platforms to master and to learn. Digital assistants in social media are highly in demand. This field could be ideal for you if you have any of these skills:
- You have an artistic eye and are able to pin, tweet, and pick beautiful Instagram images.
- You are acquainted with copywriting and marketing and know how to create headlines worth sharing.
- You love to be up to date with all that is trending.
- You should connect with the audience of a brand and know how to keep the dialogue going with individuals.
If you’ve always wanted to start your own blog, becoming a virtual assistant for a blogger is a perfect way to easily track your blogging progress while making some extra cash on the side. While helping them with more administrative tasks, you’ll learn how more popular bloggers run their blogs. Some of the things you’ll be performing as a virtual assistant to a blogger are:
- Handle emails from readers
- Moderate comments from blogs
- Writing, modifying and proofreading blog posts
- Develop graphics like Pinterest for blog posts or social media.
- Deleting broken ties, inserting links to affiliates
- Enhance SEO
- Schedule social networks
Operating an e-commerce store, particularly for small and mid-size businesses, can be difficult. Every day, business owners have an endless list of operations to manage. This is where to get support, a virtual assistant steps in. Several of the things you would be able to help with are:
- Set up and maintain customer support
- Track orders, like entry, shipping, and invoicing of orders.
- Tackle returns/exchanges
- Manage stock
- Helping with ads
- Maintenance of Website
4. General Admin
General Admin isn’t exactly a highly technical niche, but this is the ideal place to start as a virtual assistant if you have prior experience in an office job. It’s likely not really the most lucrative, but for most companies, administrative support is important, and it’s an easy way to market yourself to small business owners who need assistance. There are diverse tasks you can perform while being a virtual assistant general admin. We are going to mention the tasks as follows:
- Managing calendars and deadlines
- Handle emails
- Booking appointments
- Make arrangements for travels
- Management of files
- Entry of data
- Configuring spreadsheets
5. Content Production
You could start a VA business as a content creation producer if you enjoy making, compiling, and editing videos or lovely photos. You will have to spend a lot of time while creating a content. Many organizations do not have resources to commit to this and would look to outsource these activities. Your services can be provided to assist with:
- Write blog posts
- Ideas on analysis content
- Create graphical pictures
- Source pictures
- Take photos of products
- Edit photos
- Make videos
This may be quite a profitable virtual assistant niche for you to look at if you have some prior finance and record keeping experience. You may provide such services as:
- Creation of invoice
- Processing payments
- Keeping the records
Simple Steps To Become A VA
You will need to set up your virtual assistant business once you have selected which niche you want to work on. Such great reasons for starting a VA business are:
- To get started, you don’t need special licenses or college degrees.
- You can build a schedule of your own and work as much or as little as you want.
- It’s easy to set up and inexpensive, especially if you already have the skills and facilities to do the job. A laptop or computer and a simple internet connection are everything you need.
However, you have to be aware of the disadvantages of starting a new business as a VA before you begin.
- Finding your first customers could be a lot more difficult.
- In the facilities and sectors you provide, you have to remain on top of new technologies and developments.
- You would have to compete with VA internationally, which can deliver far cheaper prices. To compensate for this, you would need to provide a higher quality of service and preferably position yourself in something more advanced that would require unique technical skills.
There are some simple steps that could lead you to become a virtual assistant. At the moment, we are going to explain these steps as follows:
1. You should focus on what you are offering?
When you are virtual assistant then you can easily provide a lot of services all at once. From publishing, mailing, calendar management, recordkeeping, advertising, social media, and much more, you can do anything. Focus on, and enjoy, the talents you have. There’s no need to spread yourself too thinly, especially when you have a lot to learn at the beginning!
2. Set up your business in proper manner
You need to determine how you will run your business while you are starting out. As a sole proprietor, you may customize it. It is quite simple yet you need to particular setup for it. However, if anything will happen then your property will be at risk. Setting up an inexpensive LLC is the other alternative. This, if you ever get sued, will cover your personal belongings, including your house. You should seek professional advice to set up your company the right way before you start your business.
3. Create a website and social media presence
You would have to market yourself as a specialist in online communication if you want to work remotely. Building a website that demonstrates your expertise and what services you provide is the best way to do this. As your “virtual” resume, think about it.
Your website will show your potential customers what you can do, and it will play an important role in setting up your company.
Social networking is also a vital part of your business, but you don’t have to be everywhere. Learn where your prospective customers hang out and master one or two channels of social media. On Twitter, are they? Instagram? Become an expert and let them know that you are familiar with their brand.
4. Find friends in your niche
Working from home may become a lonely task from time to time. You will still need a support network, someone that knows you and will assist you from time to time by giving you advice or simply sharing a rant with you. Look for groups and blogs on Facebook that are in your niche. Find a group of individuals who share your objectives and work with them to create a successful company.
5. You have to keep your clients happy and ask for feedback
You have to make and keep your clients happy. It should be your first priority. When you meet your first customer, do whatever you can to provide outstanding service. A happy customer might recommend you to other business owners they know, and as a virtual assistant, you just need a handful of customers to make a full-time income!
Don’t fear asking for suggestions. Ask your customers if you can build on something, and take anything they say on board. Use each constructive note as feedback, and ask your best customers if you can use them as referrals. This will assist you in attracting more customers immensely.
Online Language Teaching
Dreaming about being entirely in charge as a teacher of your teaching schedule, work place, and even your hourly class rates? Great idea: when you become your own boss as a freelance online English teacher, it’s all possible. The other interesting news? It doesn’t cost an arm and it’s not too late to become one! If you are wondering where or how to start an online English teaching company, let us guide you through the initial steps of setting it up, including selecting online teaching equipment that fits every budget, whether you want to save or splurge. There are a few steps that are need to become an online language teacher.
1. Ensure you have the right tools and equipment
A working computer/laptop, a functioning pair of headphones, and a secure Internet connection, start by covering the basic tech equipment that you will need for online teaching: You’re able to teach anywhere if you have these basics, as long as it is a noise-free environment.
2. Earn credentials to teach excellently and do marketing of yourself
You will want to be completely prepared for teaching in the virtual classroom, as a freelancer starting your own online tutoring company. Similarly, paying students would have more confidence in a properly trained teacher.
Comprehensive education and training, such as the Bridge Master Degree, offers a solid base for teaching English whether you are new to teaching or not yet TEFL/TESOL trained. Then, in order to completely prepare for the online classroom and make yourself and your company more marketable, add Advanced Certification in Teaching English (perhaps with a virtual practice).
Taking the 120-hour Advanced Certificate in Teaching English Online is the ideal complement to your existing qualifications and experience if you are either TEFL/TESOL accredited or have any teaching experience, either in the classroom or online.
3. Pick your teaching niche
First, decide what kind of classes you would like to teach. When you choose a specific niche of students to teach online, it’s typically more lucrative and easier to find students. You may, for instance, concentrate on particular age groups, such as teaching children or adults. Classes for unique tutoring fields can also be provided, which can also help you gain more, such as specializing in Business English or preparing students for qualification tests in English, such as the IELTS.
4. Pick a teaching platform
As a freelancer, you have to properly select a teaching platform. Via a user-friendly, secure online video conferencing platform that has features suitable for your online teaching needs, such as a virtual whiteboard and screen sharing, it is vital to deliver your classes. The top teaching apps of choice for most online English teachers are Zoom, Microsoft Teams, and Google Meet, and teaching English with Skype is also popular (all of these platforms have free versions). To see which you prefer, explore each one. If a student experiences issues with the first one, select one that you would mostly use for your classes, then a backup platform.
5. Set Your Price
For your online courses, set an hourly rate. You can set a different, higher rate for your specialized English classes if you are teaching general English classes and also doing specialized classes within a specific niche. Special class packages or deals may also be offered, which would often draw more students.
6. Pick a payment platform
If you intend to educate students in the country in which you live, they can easily deposit or transfer money into a bank account to centralize your earnings. Opt to collect money from online payment applications such as PayPal, TransferWise, or Payoneer if you are a digital nomad or teaching students abroad. For you and your students, check the one provides the best rate and is the easiest to use.
7. You have to set your schedule
Then, imagine your chosen job schedule-remember, as a freelancer, you are the boss! What hours do you want to work during the day? How much break time in classes do you want to have? You going to work on weekends? It also helps to arrange your teaching hours on an Excel sheet or Google Calendar (or other calendar app) in a sheet so that students can easily see your accessibility and choose a block in your schedule.
From the above explanation, it would be easy for you to know the business ideas that could work for all people living in Pakistan. There are diverse other small business ideas in Pakistan Urdu. However, some of them might not be useful or easy to implement. For that reason, it is imperative for you to choose any online business idea from the above. These are might not be small business ideas in Pakistan yet they are useful for each person who wants to become his/her own boss in Pakistan. You don’t have to break the bank to start your online business yet you only require patience, courage, and skillset. By having all these three things, you could easily manage to convert your time into money. In the beginning, it might be tough but after a short period, you will conquer it all.